Interacting with customers at the right time is essential to a successful marketing strategy. Being able to onboard new recipients and engage them at key moments, reward actions or reactivate inactive users is becoming essential for businesses. Save time with our automation solution.

Set up automated scenarios

Sparrow Mailing offers a range of predefined scenarios to easily create and automate workflows that complement your communication when customers interact with your brand. You can set up segmentation to better target the recipients of your workflows and create as many touchpoints as you need.

Ensure the deliverability of your emails

Effective email automation requires flawless deliverability. Our deliverability teamsupports you and makes sure your automated messages arrive where they are expected: the inbox. For specific advice, our customers can call on our deliverability experts, available from the Enterprise plan.

Track the performance of your emails

Sparrow Mailing gives you a detailed report on the performance of your automated emails for each scenario. It includes the send status of your emails and the unsubscribe, spam, open and click rates. With these statistics, you have all the data you need to fine-tune your email automation strategy.